Sustainability
Talk | English & Chinese scripts are provided below and you can understand the content easier.
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PART I: ENGLISH
(1) Sustainability
From environment perspective, sustainability refers to the ability of causing little or no damage to the environment and it will be able to continue over time.
As the nature is not an inexhaustible source of resources, we should consume natural resources at a rate that they are able to replenish themselves.
Consumers are increasingly making conscious decisions with sustainability by choosing brands that have ethical and environmentally sustainable practices and values.
To achieve environmental sustainability, we should make the best efforts to preserve environment by using renewable energy, saving water and recycling in daily life.
Companies of different sectors are aiming to produce products environmentally sustainable through product design and manufacturing process by innovation.
Due to the acceleration of global warming, we should action now and change some of the habits for environment conservation, hence ensuring a better future for generations to come.
(2) Conversation
Are you willing to pay more for sustainable products and brands?
Definitely yes. Sustainability is a very important purchase consideration for me. I’m now willing to pay a premium for such products and brands.
What is your reason of purchasing sustainable products?
I would like to protect environment because it can help reducing production waste and carbon footprint during manufacturing process.
What do you think of sustainable lifestyle?
First, buying just what I need is my priority. Next, I’ll eat less meat for cutting carbon emission. Last, I’ll consider shifting to low carbon emission modes of transport.
How to reach sustainability goal at home?
I’ll recycle old clothes and furniture, buy products from second hand shops, reduce water and energy consumption.
Do you think that companies are now facing pressure to prove their sustainability certification?
Yes, consumers have gradually shifted their purchase behavior to sustainable products whereas price, quality and sustainability are all important.
What should be the sustainability commitment of companies?
They should innovate and design products by using materials that are regenerative, recycled or sourced sustainably.
How can we support companies promoting environmental responsibility?
We may consider to purchase green fund that invest in companies engaging in environmentally supportive businesses such as electric vehicles, water and waste management.
Why does sustainability become the strategic priority of more companies?
By committing to becoming carbon neutral for the products, it would help increasing corporate’s brand values and competitive advantage whereas raising customers’ loyalty.
PART II: MANDARIN
(1) 可持續發展
從環境的角度，可持續發展是指於長時期可持續地減少或甚至沒有對環境造成的破壞。
由於大自然不是擁有取之不盡的天然資源，我們應該小心使用資源，並可讓已消耗的資源有足夠時間自行復原。
消費者的購買決定會越來越以可持續發展為考慮，當挑選品牌時是以公司已採用有道德及綠色可持續發展的實施及價值為購買原則。
為達致綠色可持續發展，我們應該要儘最大的努力去保護環境，於日常生活使用可再生能源、節省用水及把物品循環再用。
不同行業的公司，透過產品設計及製造過程的創新，目標為生產擁有綠色可持續發展元素的產品。
由於全球氣候暖化的加劇，我們應該立即行動，為保護環境而改變生活習慣，從而令我們的下一代有更好的未來。
(2) 對話
你願意付出較高的金額購買擁有可持續發展元素的產品和品牌嗎?
絕對會，擁有可持續發展概念是我現時購買產品時的重要考慮，我願意付出較高的金額購買該類產品及品牌。
為何你會購買擁有可持續發展元素的產品?
我希望可保護環境，因為該類產品於製造過程可時減少廢物及二氧化碳的產生。
你認為如何才是可持續發展的生活方式?
首先，我會只購買我需要的東西，我亦會減少進食肉類，因可減少二氧化碳的排放，最後，我會轉用較少二氧化碳排放的交通工具。
於家居內，你如何實現可持續發展的目標?
我會把衣服及傢俱循環再用、於二手商店購買日常用品、減少用水及能源消耗。
你認為現時公司是否對如何證明擁有可持續發展元素而感到壓力?
是的，消費者購買的行為越來越傾向擁有可持續發展元素的產品，即價格、質素及可持續發展的元素同樣重要。
你認為公司如何承諾擁有可持續發展元素?
公司應該須要創新，使用可再生及循環再用的物料或採購來自可持續發展概念的來源。
我們應如何支持致力促進綠色可持續發展的公司?
我們可以考慮購買綠色基金，這些基金是投資於支持綠色可持續發展的公司，如電動汽車、水資源及廢物管理。
為何可持續發展成為較多公司優先的策略?
公司推出的產品能達致碳中和，這可提升公司的品牌價值及競爭優勢，從而增加客戶的忠誠度。